Website and Photography
FbyD was approached to assist in the creation of Test Incorporated’s re-brand and website launch. Test Inc. is one of the UK’s leading service companies providing a comprehensive range of specialist Preventative, Predictive and Periodic maintenance solutions across a vast range of installations and system types Nationwide. The website would need to visually introduce the concept of compliance with built in analysis, delivered using smart technology.
The re-brand – focussed on the simple concept ‘to achieve green’ Test Incorporated would assist organisations taking the required positive steps to obtain compliance. A lime green represents a positive pass was chosen and is used along with supporting shades of blue, yellow and orange.
Website – Using an overhead photographic technique on green screen coupled with some bold co-ordinating graphic symbols allowed us to illustrate a broad range of service scenarios, and replicate typical onsite scenarios using the relevant test equipment and associated safety equipment.
We continued the technique through the contact, news and testimonial sections of the site which visually tied the entire website neatly together and in turn delivered a powerful marketing and reference tool.
Website, Photography and Branding